The Ultimate Ranktrackr Review
Choosing and using the right SEO software can significantly enhance your digital marketing efforts. As more brands enter the SEO niche with different software options, selecting the perfect choice for your campaigns can be challenging. But we are here to help. In this post, we review one of the top-ranking SEO ranking tools, Ranktrackr. Is this the perfect tool for you?
What is Ranktrackr?
Ranktrackr an application for rank tracking. It is designed with SEO professionals in mind and works with most used search engines. The tool offers marketers an opportunity to gain insights into their websites ranking by search engines, allowing them to improve their marketing campaigns.
In addition to tracking your sites’ rankings, Ranktrackr also allows you to track the performance of your competitors. This allows you to craft superior strategies to give you an edge over your competitors in the market.
Features
When selecting an SEO tool, what you can do with it depends on the available features. When designing Ranktrackr, the primary goal was to ensure that SEO marketers gain as much control as possible over their SEO activities. Here are some of the main features:
- Historical Overview
In SEO marketing, understanding the changes in your site’s ranking makes it easy to determine whether you are progressing as anticipated. The History Overview feature allows you to check the rank history in a simplified graph for fast interpretation. You can set the tool to generate daily, weekly, or monthly ranking changes.
- Reports
When working on multiple SEO campaigns, it can be pretty complicated. From following the ranking for different keywords to generating reports for clients, the process can be pretty herculean. But Ranktrackr was designed to simplify this. Using the tool, you can generate fully customizable reports that easily demonstrate how the visibility of a site gas changed and even compare with what competitors are doing. Indeed, you can even email to colleagues directly or download them to your computer.
- Advanced Filtering
When designing SEO campaigns, marketers use different keywords depending on the targeted audience. Since the performance of these keywords will differ, Ranktrackr allows you to filter them so that only the high-performance ones are used. Well, why focus on 50 keywords when you can achieve the same results with just 30?
- Competitor Analysis
To succeed in SEO marketing, you need to have clear insights into what your competitors are doing. This allows you to craft better strategies and outdo them. To help you with this, the Ranktrackr comes with a Competitor Analysis feature that allows you to quickly and correctly see how your competitors are ranking.
Although you can get ample insights into your competitor by simply looking at who is ranking at the top using the keywords you selected, we suggest you combine the ranking keywords and domain research. Then, pick the high-potential keywords for your campaign.
Pricing
Notably, most rank tracking tools out there are expensive. But Ranktrackr comes in diverse user plans so that even new marketers with only a few websites to track can find it a reliable option.
The tool has a total of nine user plans, with the lowest that allows you to track websites at a price of $7.5/month. Note that if you select the first four low options, you will only have access to basic features. But as your SEO agency grows, you should consider upgrading to higher plans.
The highest is the Pro Plan 10,000, which allows you to track up to 1000 websites. However, you must be prepared to pay a higher price of $357.5/month. In all the plans, you are allowed to opt for monthly or annual payment.
If you are unsure of the plan to select, you can take advantage of the free 10-day trial, which allows you to access all the features in a selected plan.
Support
When it comes to customer support, Ranktrackr has done quite well. Users can get help by clicking the Contact Us icon at the bottom of their home page. Also, you can check the help documents, follow them on social media, or call the phone number provided on their home page.
However, we feel that Ranktrackr should do more on customer support. After placing an inquiry, the reply took too long. Again, they lack a live chat feature.
Pros and Cons
When selecting an SEO software, it is prudent to comprehensively look at the associated pros and cons before drawing a conclusion on the one to use. So, here are the main pros and cons to anticipate when using Ranktrackr.
Pros
- The tool allows you to generate weekly reports which allow you to run further comparisons of different keywords.
- It comes with many user plans that allow both small and big SEO agencies to use it with high efficiency.
- This software comes with an easily customizable user interface, which makes it pretty easy to track multiple campaigns.
- You can use the tool to schedule reports so that they are sent at a specific time to your clients – no more forgetting to update your clients!
- The tool allows you to easily track competitors and see how they rank on different search engines.
- In addition to simplifying how you generate reports, the tool allows you to tweak the info in a manner that works best for you.
Cons
- You need to add the keywords to track manually.
- It can take some time to get used to the tool.
- The lower price plans only have basic features.
- The tool comes with a very short trial period of 10 days.
Conclusion
When you get into SEO marketing, understanding how different campaigns are ranked is very important. In this review, we found Ranktrackr to be a carefully designed SEO tool that you can rely on for accurate results. The tool stood out because of its diverse user plans, affordability, and customizable user interface.
Even though the tool has a few shortcomings, such as a short trial period and customer support takes relatively long to respond, it is still outstanding. So, we would strongly recommend that you use it, especially the advanced user plans, for better results of your SEO campaigns.