The majority of the daily performance in the current month is below the comp stat

The majority of the daily performance in the current month is below the comp stat

The majority of the daily performance in the current month is below the comp stat. There are cases where the hotel’s daily performance exceeds that of the comp stat, which is a result of events within the hotel’s area. Whenever there is an event, more guests occupy the area and book the rooms, and this, as a result, causes a significant change in the overall performance of the hotel. There are various ways that this hotel can adopt to attract more guests. The critical point for any business is the pricing system. An effective pricing strategy is vital for hotel Montrose to attract more guests.  One of the strategies is to establish a price based on anticipated demand. The rooms of the hotels should be charged on the extent to which they are demanded. Rate parity technique should also be employed to ensure there is a constant rate of products in all online distribution platforms. Offering price per segment is in such a manner that people in the hotel industry offer the same commodity at varying prices. The act of giving out discount codes as well as enhancing direct bookings will curb out the third parties. Sometimes guests reach out of a hotel through a third party where they are forced to pay them for the service. Direct bookings will always be the best alternative and favorable to customers.  Package offering is a nice strategy to attract guests where they get extra service for paying for another function. Lastly, there is a need for hotel Montrose to adjust pricing based on its length.