Assignment 1  Report on  public health campaign

Student name:                                                    Student ID:

Introduction

A health campaign is an example of a media campaign which tries to promote public health by making brand new health solution available. The front line guys of a health campaign often use education together with an opportunity to further, such as when a vaccination campaign seeks both to enlighten the public about a vaccine and provide the vaccine to people who need it. When a health campaign has international importance, it may be called a world-wide health campaign. A health campaign is formed both to increase awareness of health threats and to encourage target audiences to action in cheering public health. For instance, public health campaigns often champion target audience members to participate in healthy demeanors that avail resistance to terminal health issues. Public Health is significant due to aiding and elongating life. Through the prevention of health issues, people can spend more of their years in good health. Public Health assists us to detect health issues as early as possible and responds appropriately to avoid the development of ailment. settled on theories and models that are used for health promotion and disease prevention programs include:

• Ecological Models.
• The Health Belief Model.
• Stages of Change Model (Transtheoretical Model)
• Social Cognitive Theory.
• Theory of Reasoned Action/Planned Behavior.

Nearly most of these campaigns indicate in their public documentation that they have given special consideration to different audiences. An attack may have targeted an African audience for advanced levels of exposure to messages by buying time on stations with significant African listenership. Intentions of Health Promotion Campaigns include

 

• Raise awareness or enlighten.
• Prevent bad health.
• Improve fitness goals.
• Enlighten about the significance of, for example, regular exercise.
• Aims are long term and general statements of achievement.
• Objectives are how we are going to meet or fulfill our goals.

Methods

HIV prevention campaigns ask people to do things such as using condoms to reduce HIV transmission risk or practice campaigns that encourage individuals to engage in physical activity for health.  We base all our health campaigns on evidence and consumer thoughts. We have two crucial target groups, men who have sex with men [MSM] and Africans. So it’s a big challenge when organizing for the campaign to get the messaging right for these particular audiences, while also making it essential to several million people! We took the big decision to avoid photography and to adopt a colorful text-based method. This campaign developed further with the addition of graphic design artwork with striking text and color. Our further campaign majorly represented the exponential rise in Sexually Transmitted Infections (STIs); this we realized by using a graph that had some simple but somehow abstract, noticeable artwork. Most recently, our bold graphic design campaign on combination prevention for enriching the campaign represents each form of HIV prevention as a simple icon that can translate across all our media, from our website to digital and social.

Results

Monitoring and evaluating your campaign as it continuous will further enable us to:

• see if we are on track
• demonstrate our effectiveness or successes
• be held accountable for our actions

Building in a crystal precise evaluation also compelled us to be more explicit about our theory of change. Further definition of the terms monitoring and evaluation are as follows:

• Monitoring

It’s all about regularly measuring and analyzing what is going on during the lifetime of our campaign against our campaign objectives, learning from the findings and adapting your campaign strategy following the acquired attributes

• Evaluation

It looks back at specific points at our overall health campaign to bring out learning outcomes that can be included in our future campaign work.

Regular monitoring and evaluation can strengthen the effect of our campaigns. A robust evidence base can be used to support our campaign to bring out supporters to engage in further action or demonstrate that specific rules are improving people’s lives to decision-makers. It can be beneficial in the post-campaign period to keep the pressure on and monitor how any policy commitments become practice and whether the desired change makes a real difference to people’s livelihood.

 

 

Discussion

Media possesses an enormous role to play in enlightening the world. It was some years ago that Acquired Immune Deficiency Syndrome, the disease now known all over the world as AIDS, was first noted in Asia. Over the past two decades, the transmission rate has increased rapidly in Asia, which is now the second number to Africa in the cases of HIV positive people. The HIV epidemic has enlightened scientists, clinicians, public health officials, and the public that new infectious agents can still sprout. The world must be well versed in dealing with a fatal illness whose cause is initially unknown, but whose epidemiology suggests it is an infectious disease. The AIDS epidemic has also enlightened us on another powerful and tragic lesson: that the world’s blood supply—because it is derived from humans—is highly vulnerable to contamination with an infectious body. The world’s blood supply is a unique, essential, life-giving resource. Whole blood and many blood products are lifesaving for many individuals. As a whole, our global system works efficiently to supply the entire world with necessary blood and blood products, and it is quality control mechanisms that check most human safety threats. The events of the early 1980s, nonetheless, revealed a significant weakness in the system—in its ability to deal with a new threat that was shrouded by substantial uncertainty. The potential for repeating warnings to the blood supply led this Committee to reappraise the processes, policies, and resources through which our society tries to preserve its amount of safe blood and blood products.

References