Amazon Resources, capabilities and competencies
Assets that organization have or can call upon are called resources as well as the ways those assets are used or deployed effectively are called competences. A range of resources are combined to be able to contribute to its capabilities. They can either be tangible or intangible. Things that Amazon utilizes during value creation process or better service and quality of product delivery are the resources. The company`s capabilities have been enhanced by proper combination of resources.
Amazon also contains physical capabilities that include their products ware houses, patents, customer data bases and technology infrastructures. These physical capabilities tend to contribute to organization`s operational foundations. Amazon also has financial capability as it contains many employees and customers with active accounts that have at least one purchase in the past one year and the number of audited suppliers has kept on growing. Amazon`s human resources and facilities give it a very strong and flexible supply chain. Most effective delivery services are given to the customers upon its utilization. Amazon`s staff`s motivation, expertise, knowledge, innovation and experience conducted Employee Empowerment programs, these are the key competences in terms of human resource.