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Business

Business relationships

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Business relationships

Strengths.

Strong business relationships with Nike Inc. that allows them to give new designs often.

Diversified brands of shoes such as Adidas, Nike, and Under Armor, among others.

Expanded markets into different continents such as Asia, Africa, and Australia.

A strong website that allows e-commerce and spreads its product information to a large number of people.

They have a highly-skilled workforce which is a result of successful learning and training programs.

Weaknesses

The compatibility of the organization structure is limited to the present business model, which poses a threat when it comes to expanding adjacent product segments.

There is a high attrition rate in the workforce when compared to its rivals.

Their investment in research and development is slightly slow in the fastest growing players in the same industry.

Opportunities.

Availability of new taxation policies that may open new opportunities for established players like Foot Locker.

Ability to expand globally.

Ability to expand its product line.

Threats.

Local distributors have developed a strength that poses as a threat to Foot Locker due to increased competition.

Currency fluctuations are a threat to a company like Foot Locker which is spread into numerous countries.

International sales are under threat due to the growing isolationism that the American economy has adopted.

The physical infrastructure is under threat due to the consumer behavior that keeps changing especially form the online channel.

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