Simon Sinek opens up his talk by stating that “When you know your ‘why,’ your ‘what’ becomes more precise and more impactful.” At the end of his speech, he expounds on the claim by stating that it is so because by knowing your ‘why,’ means that you are moving towards or in your purpose. In this case, your ‘why’ refers to your purpose. Similarly, in his article titled “What’s Your “Why” and Where Do You Find It?” Sinek further expounds on the ‘why’ and ‘what’ concepts. He states that “why means before you get in the car, you have a sense of destination.” In other words, Sinek implies that before we embark on achieving something, we ought to, first of
