Description / Objective

Tencent is a multinational organization initiated in Chinese in 1998 by a young entrepreneur from Shantou by the name Ma Huateng. Tencent focuses on numerous internet-related products and services, with its primary product being internet services. It is based in China Shenzhen, Guangdong Province. Its primary revenue comes from smartphones and pc games and from advertising WeChat and QQ, which is likely to fetch more income for the company. The company’s goal is to ensure that everything it does is centered on generating user values an integrating its corporate social responsibility (CSR) in the products and services. However, the two main guiding principles are the user and commitment, and their products and services are designed with users in mind, which acts as an extension to meet its CSR.

Objective

Vision statement: “To be the most respected Internet company. Earn the respect of consumers by listening, satisfying, and exceeding their needs and expectations.”

The company has also a vision to earn the respect of employees by improving their corporate reputation to make them proud continuously.

The company also aims at earning respect in the industry through the promotion of healthy development of the internet industry and earn collaborative partnerships with others.

Tencent also has a vision of earning respect from society by actively assuming CSR and contributing to the development of the community.

Mission: Its mission is “to enhance people quality of life through internet services”

It this mission, Tencent aims at treating the internet as electricity which is a reliable service that makes life enjoyable and easier.

The organization also has the objective to address the needs of various regions and consumers by offering a differentiated service and product.

Values: Integrity, Collaboration, Creativity and Proactivity

Services

• Tencent provides social network services not only in China but globally.
• The majority of its revenue comes from in-app purchases of virtual goods, including, computer and mobile games and subscription fees to their video.
• Another service that the company makes many is through WeChat by Tanpay which is a payment platform through which the company can charge a transaction fee which often is below 3% which is lower than what PayPal charges.
• Tencent WeChat app has been integrated into the daily lives of the Chinese people enabling them to do more than massage but also pay the bill or schedule a doctor’s appointment.

The company is also the most influential technology company in terms of social media, gaming, and music streaming with the aim of improving the value of customers