Instructional Design Prospectus

Instructional Design Prospectus

Student’s Name

Institutional Affiliation

Instructional Design Prospectus

Project Title: Training of Customer Care Agents in XYZ Company

Company: iThink, iLearn Designs

Staff

Our company, the iThink, iLearn team, has a team of dedicated staff whose role is to design, develop, and implement instructional designs that meet the needs of the learners. The group is diverse and made up of people with different skills and experiences to ensure the instructional models we develop are of high quality. The team responsible for Instructional design development at iThink, iLearn company, is made up of the following personnel who perform different roles based on their experience.

1. Brittany Singleton- Instructional designer
2. Ashley Nelson- Subject matter expert
3. Briana Martin-Evaluator
4. Lauren Hooks-Instructor
5. Tequila Grace-Facility planner and manager
6. Jamall Singleton-Instructor

Experience

Our company, the iThink, iLearn team, is a firm that specializes in designing, developing, and implementing instructional designs as well as conducting training using such models. We create a variety of instructional designs to meet the needs of the specific target audience. As a company, we have vast experience in instructional designs, spanning for over five years. We develop designs for academic training, corporate training, as well as government agency training. Our instructional designs are unique and customized to meet the specific audience’s needs as per our design policy.

Introduction

The iThink, iLearn company, is a specialist in instructional designs whose focus is to develop models that facilitate active learning. We have vast experience in developing and implementing instructional models, and our designs have been excellent from the reviews we get. We develop designs for all fields, ranging from education, corporate, and government agency training. In this case, we will be developing and implementing training designs for the XYZ company. We will be training their customer care agents to ensure they possess the necessary skills and experience.

Work to be Accomplished

Our main task will be to develop designs and conduct training for the XYZ company’s customer care agents. After a preliminary investigation, it was found that the group needed re-training to upgrade their skills to meet the current market needs. That was after several clients complained about the quality of customer service by the company. The whole process will run for one month, from 1^st to 30^th June.

Steps to be Followed

The steps to be followed in the implementation of the designs, as well as the training, are, the analysis of the scenario, designing the instructional strategy, developing materials as well as implementing the plan through training, and finally conducting an evaluation on the effectiveness of the training (Morrison et al., 2013). An analysis of the situation in XYZ company will be done in the first week of the month, 1^st to 5^th. It will focus on identifying learning and skill gaps among the customer care agents.

The second step will be to develop the design and the instructional strategy. That involves determining how the training will be delivered, by who, and when (Nelson et al., 2003). That will take place in the second week of the month from 8^th -12^th. It will also involve determining the objectives of the training.

The third step is the delivery of the training. It will be done for a week from 15^th-19^th June. It will also involve formative evaluation of the training as well as review for improvement.

The final step is the evaluation bit. It will involve both summative evaluation and review. The purpose is to ensure the training objectives have been met (Nelson et al., 2003). That will take place in the last week of the month.

Deliverables

Analysis of the learning gaps and lacking skills: 1-5 June 2020

Designing instructional strategy and materials: 8-12 June 2020

Implementation/ instruction: 15-19 June 2020

Evaluation: 22-26 June 2020

Budget Overview

The above process requires funds to implement. Therefore, the following is the tentative budget for the month of the training (20 days).

Personnel: 6 staff each receiving $100 per day; 6*20*100= $12000

Materials; printing paper, laptops, etc.= $3000

Travel costs: $5 per day, per staff: 5*20*6= $600

Overhead: $2000

Resources: venue-booking, lunch, stationeries, etc.= $5000

Miscellaneous expenses=$100

Total Expenditure: = 12000+3000+600+2000+5000+100

=$22700

References

Morrison, G.R. Ross, J.S. Morrison, J.R. Kalman, H.K. (2013). Designing Effective Instruction. Wiley & Sons, Inc.

Reigeluth, C.M., Molenda, M., and Nelson, M.L. (2003). “Instructional design.” Nature Publishing Group. https://www.researchgate.net/publication/227988899_Instructional_Design_107

Design Team Members and the Experience of Each

Team Name: iThink, iLearn Designs

Team Members and Roles

1. Brittany Singleton- Instructional designer
2. Ashley Nelson- Subject matter expert
3. Briana Martin-Evaluator
4. Lauren Hooks-Instructor
5. Tequila Grace-Facility planner and manager
6. Jamall Singleton-Instructor

Members’ Experiences

Each member of our design team has a wealth of knowledge and experience in his/her field of specialization, as outlined below.

Brittany Singleton is an instructional designer with over five-year experience in designing, developing, and testing and implementing instructional designs.

Ashley Nelson is a subject matter expert with six-year experience in providing compelling content and information for developing instructional materials depending on the subject under study. In this case, Nelson will be providing content to be used in training customer care agents.

Briana Martin is an evaluator whose role includes developing instruments and systems to test the effectiveness of the learning materials and methods. She is responsible for recording data and observations during the trial phases of instructional design. She has over three-year experience on her role

Lauren Hooks and Jamall Singleton are instructors whose task is to deliver the content as per the designs. They also test the learners to assess the effectiveness of the learning process. Each of them has four-year experience in the field.

Tequila Grace is a facility planner and manager whose duty is to organize the venues where learning is to occur to ensure it meets the necessary standards to facilitate learning. The sites must be well-set to enable the delivery of content.