Organizational Change
Organizational change is a process by which companies align with market trends to achieve a competitive edge. Organizations must continually innovate and develop new products and engender processes that deliver value to the market. Organizations that remain rigid to the market changes suffer diminished profits and redundancy. The main aspects of organizational change that organizations must consider, therefore entail people, structure, tasks and innovation. The recent changes in our organization are informed by the need to maintain a competitive edge in a highly globalizing pharmaceutical industry. In this connection, the firm has adopted made significant changes by introducing the intranet, restructured the departments, launched a new training program for associates and partnered with a reputable Pharma University to diversify into training. The changes at the firm are designed to enhance the competitiveness of the organization towards trends in the market.
Technological adaptation is critical for the competitiveness of an organization. The adoption of the intranet is an effort towards galvanizing the benefited of the technology in our organization. The intranet involves the connectivity of computers in an organization to share information. The intranet provides a smooth channel for faster communication and sharing internal data. Our firm will also use the intranet to enhance the processing of critical information about customers, delivery of medicine and purchase of inputs. The system will provide excellent networking between the departments and improve communication between the firm and distributors, customers and other stakeholders (Cascio and Montealegre, 2016). The intranet will enhance the profitability of our organization by saving both time and money. Company employees and directors of this pharmaceutical company must embrace the intranet as part of the organizational change to enhance competitiveness.
Restructuring is part of the organization’s initiative to engender effectiveness in their roles. Through restructuring, organizations place staff in their areas of competence and enhance their performance (Notanubun, Ririhena and Batlolona, 2019). In the current restructuring model, the organization has considered the current market needs and recognizes the need to enhance competitiveness. Successful restructuring considers the personality of the staff as a predictor of success. The organization has, therefore carried out a staff assessment and placed individuals in their areas of strength. The change in structure thus accompanies a difference in the performance of roles (Notanubun, Ririhena and Batlolona, 2019). The model of restructuring adopted by this organization is related to the human need for interaction. As the organization reaches out to enhance its position in the market, the management needed to restructure to meet the new challenge. Stakeholders of this great firm, therefore, stand to reap significant benefits accruing from the increased profitability through the restructuring process.
The changes in the management of the pharmaceutical firm will require a new set of skills. Training prepares workers of an organization to new processes in an organization. Instituting organizational change without dealing with =out the accompanying practice is a recipe for failure (Turner, 2017). In this connection, the organization has developed a robust training program for associates. Through training, the associates will adapt to the intranet system and appreciate the changes that have happened in the organizational structure. In other organizations, training is directed towards new employees to increase their expertise level. Through a system of feedback, an organization can gauge the competence levels of workers and institute appropriate adjustments (Turner, 2017). The training program at the firm is, therefore, an attempt to build the capacity of the firm’s associates towards adapting to new changes. The fears expressed by members of staff about the folding up of the company are therefore unfounded and not aligned with the objectives of the company.
The company has ventured into the training field through an accreditation arrangement with Pharma University. The program is part of the diversification strategy. According to Scur and Queiroz (2017) organizations can expand within its market based on a different form of technology. In this line, the company has enhanced its product offer in pharmaceuticals by adding a training segment to the portfolio. The expansion provides an opportunity to strengthen its market presence and obtain an additional income stream. The opportunity will bring training services close to our employees as first beneficiaries. Diversification, nevertheless, has both internal and external implications and will require new forms of management. In the initial stage, the process may exert considerable strain to productive resources like skills and equipment. Besides, the new venture requires research about the knowledge of consumer needs. All stakeholders must brace for the latest changes in the short term in preparation for the great benefits the organization expects to reap.
Organizational change is inevitable for companies that seek to increase their market share. The management must ensure that the process is all-inclusive and responds to both the market needs and the needs of the employees. Communication technology enhances processes in an organization and provides the economy of time and money. In this regard, the firm has embraced intranet to increase the connectivity of the various functions departments in the firm. To achieve a cultural change, the firm has introduced a training program to enhance e the capacity of the associates towards the expected new horizons. Besides, the organizational restructuring will strengthen the organization’s competitiveness by placing employees in their areas of competence. The firm has acquired accreditation to offer training programs as a form of diversification. The new venture will enhance its market presence and provide an additional stream of income. The organizational change initiatives adopted by the multinational pharmaceutical will improve its processes and achieve higher profits for the firm.