What do you need to consider as you launch your online business?
QUESTION: You come up with a business idea to sell window-boxes and seeds to allow people to grow flowers and vegetables at home. Because of the lockdown, you’re restricted to selling your products remotely so you need to develop an online retail store. You believe that your window boxes can be sold to customers all across Europe.
What do you need to consider as you launch your online business?
INSTRUCTIONS:
Question is about eCommerce – the fact that you’re selling window boxes is secondary: you’re being asked about what you must consider when conducting business online. Please use Harvard style referencing.
Introduction: An introduction that outlines the topics to be covered in the essay.
| eCommerce | eCommerce to work effectively. technical infrastructure: networks, switches, routers, access (e.g. technology infrastructure) and some less so (e.g. governance). Customer journey, ability to find products and services Key Performance Indicators (KPIs) Processing Payments – actors and security standards Digital Marketing this section of the essay, landscape and identify relevant points for you to consider. |
| Digital marketing | Digital marketing is an essential tool for any online retailer. |
| Information | information privacy, governance rules, resource allocation (e.g. IP, DNS), addresses, security |
| Security | GDPR and what it means to businesses in the UK. consider your use of data, as well as other related data and security issues. |
| References Professionalism of presentation |
Up to date references and citations should be provided. References can include books, journal papers and online sources.
An academic writing style should be used. |
legal – legislation to underpin online contracts
EU Electronic Commerce Directive, 2002 applies to consumer contracts concluded by electronic means over distance
Consumer Protection (Distance Selling) Regulations 2000 – applies to goods and services sold over the radio, internet, digital television, mail order, phone, fax
Consumer Contracts Regulations, 2014 – applies to online contracts entered into after 13 June 2014
Electronic Signature Directive (2011) – establishes the legal framework at European level for electronic signatures and certification services
Electronic Money Institutions Directive – allows banks and building societies to issue electronic money
EU Juridiction:
TAXATION AND DATA PROTECTION.
EU SINGLE DIGITAL MARKET
CLOUD COMPUTING
https://www.economist.com/special-report/2017/10/26/the-future-of-online-retailing-is-bright
https://www.economist.com/special-report/2017/10/26/e-commerce-takes-off
https://www.economist.com/special-report/2017/10/26/logistics-need-a-shake-up
http://www.economist.com/news/international/21709531-left-unchecked-growing-maze-barriers-internet-will- damage-economies-and?fsrc=scn/tw/te/bl/ed/onlinegovernancelostinthesplinternet
https://www.economist.com/special-report/2017/10/26/stores-are-being-hit-by-online-retailing
https://www.economist.com/finance-and-economics/2019/03/23/fiss-43bn-takeover-of-worldpay
http://sixrevisions.com/resources/the-history-of-the-internet-in-a-nutshell/ http://www.theguardian.com/technology/interactive/2009/oct/23/internet-arpanet http://www.oft.gov.uk/about-the-oft/legal-powers/legal/distance-selling-regulations/ http://europa.eu/legislation_summaries/information_society/l24118_en.htm http://www.fsa.gov.uk/Pages/About/What/International/emoney/index.shtml http://ec.europa.eu/internal_market/e-commerce/index_en.htm http://en.wikipedia.org/wiki/LICRA_v._Yahoo
http://www.cdt.org/ http://dash.harvard.edu/bitstream/handle/1/4455262/Zittrain_Future%20of%20the%20Internet.pdf?sequence=1