Aircraft Display 1
Information
This aircraft display provides information regarding prices. The point is that there exists a special deal or offer for flying from Montreal to California. The price is listed as $399 plus an additional $185 in taxes; the extraordinary deal spans for a period of three months as from October 1st to December 10th of the year 2012. Additionally, website information is included in the advert.
Design
The advert is designed to show a plane flying in the sky. The purpose of including a plane is because this is an aircraft company, so its product must be showcased. The advert or poster is colored blue to represent the sky, which is the way of transport for aircraft. The design is accurate since the critical issue of the special offer is visible, and the message is clear. The sky that is used in this context is clear, representing an environment that is conducive for flying.
Aircraft Display 2
Information
The advert contains information regarding price, booking, and a website. The poster advertises that this company offers the lowest fare prices to fly to India. It further urges to hurry and book flights; additionally, clients are challenged to find a firm that provides lesser fees for a trip.
Design
The aircraft display depicts a plane flying over a building into the sky. The sky is clear, representing good weather for flying hence the security of the clients. The advertisement includes a picture of a plane to symbolize the means of transport and the sky representing the way of transportation. However, the message is not clear and accurate since it does not specify the price. Stating that the price is low does not provide the customer with the exact cost of a flight. The advert also fails to elaborate on the targeted market because it only mentions the destination, India, but there is no indication from where. The period or length of the advert is also not indicated.