Campaign message
There has been a high increase in competition in the commercial real estate market in the recent century. Every client company needs easy access to internet services to run their operations more efficiently.”
TCC Canada is right at your point of need to provide fit to use office spaces for you to rent and use at any time you would like to drop in,
Our short term Lease agreements vary from the duration as short as one week to over a year.
Save half the time and hustle to service and adjust it with the help of our experienced staff.
We are back and better at your availability in 5 locations in Ottawa and 2 locations in Vancouver, Canada.
Contact us any time and save more for a flexible deal of your well-connected office space.
Table: TCC COMMERCIAL OFFICE ADVERTISEMENT PLANNING TIMELINE
| 13-11 weeks before launch | and preparation of advertising themes and selection of hashtags for use in the marketing campaigns for TCC Commercial office spaces for rent. |
| 12 weeks before | Unveil the theme that will for use in the upcoming project and their launch, remember to post on Facebook Twitter and linked-in |
| 9- 12 weeks before launch day | Send save-the-date emails for the vital event speakers invited. Get the company website functioning for any new information regarding the ready to take commercial rental offices |
| 7-8 weeks before launch | Send emails announcing the vital industry insightful speakers and any site entertainment related information for the actual launch day. They should remember to post on their Facebook, Twitter, and linked in. |
| 3-6 weeks before | Send emails announcing early bookings and early-bird rates, if any. Consider the use of mobile messaging apps to disseminate information on matters like venue changes as well as where to network after launch to identified potential clients |
| 2- 3 days before | Send an excitement email with last-minute updates details. Send out ‘you can still book office on sight messages’ to those who haven’t booked. |
| One day to the launch day | Send a ‘see you on sight.’ Remind the attendees to use apps for inquiries. Remember to post on Facebook Twitter and linked-in. |
| During the event | Tweet and post on social sites on information regarding the session, ongoing industry insight givers, and sightings. Encourage dialog. Unveil next projects’ features if applicable and their specific locations |
| One week post the launch event. | Send a ‘thank you’ for launch attending email and invite them for your next new offices’ launch and bookings. Ask for opinions to improve on your upcoming new projects in the future. |
TCC Commercial Office advertisement platforms.
Marketing commercial office spaces have seen as a challenging task compared to marketing rental spaces. Office space tenants tend to look out for a varying number of things as the areas are income generation places.
It factors in activities like signing leases and filling up of spaces; thus, the following campaigns liked by the industry players and recommended for use by TCC Canada.
Publicity
These will allow Prospective tenants to be aware of their office availability. Publicity is, therefore, an essential part of getting future tenants. As a landlord, they should make good use of Launch day for sight-seeing. These can be a when introducing space through sending email marketing messages to invite everyone in the former clientele database and providing a link to prospective tenants for additional information. The point is to get the word out there for clients to familiarize themselves with new projects.
Update of the company website
Through means such as putting up photos of all the areas of their rental spaces. A Listing of the available like ready to use furnishings ensuite office unit sizes, accessible parking spaces, and available utilities like the internet. And through listing things that can easily be accessed, like transport connections, nearby shopping areas.
It will help tenants to see the great features of the offices. They can also reap in a lot by adding an accessible company phone number and email to make it easy for prospects to contact them.
Promote tenant businesses
As a landlord, TCC Canada can advertise its space also by marketing the products of other small businesses that will rent their office space or are occupying presently. These will help their potential tenants see TCCs interest in not only being of importance with their money but also of their business. They know the company as one interested in their welfares too hence making them willing to trade with the company
Get social
Through the use of social media platforms to advertise the organization’s commercial spaces. Facebook, YouTube, Twitter, and LinkedIn are examples of such medium. By adding their properties to LinkedIn or Facebook and connecting them with potential professionals in the area, it will also increase the exposure of the company assets
Stay in touch
They should encourage every potential tenant to takes time to make inquiries on the properties before making a renting decision. Also, the prospective tenants that contact their offices may not have immediate plans to move into the new office space until after one year. Therefore they should not lose contact with them. Consideration should also t to ensure they post online reminders and to stay connected to answer as many enquired questions as they can.
Offer incentives
TCC can also offer a ‘finder’s commission ‘ to people who help them find new tenants to act as a way of encouraging new referrals.
TCC Campaign Timelines
It outlines the efforts that align the company’s marketing channels around a single advertising message and objective, which begins from their renting offer.
- Brainstorming of advertisement campaign
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The company should also be ready to take information on new ideas that may e added to their project.
- Defining of the tenant company persona
Here the ideal audience of office tenants should be described. his includes what they will use the space for, their goals, the challenges they go through, and their company backgrounds how talks to vendors and where they get their information about the business
- Set of SMART campaign goals
The campaign should be specific, measurable, attainable, relevant, and as timely as possible in the way they do their communication.
- Creation of special offers.
Offers such as the first arrival, and new referral offer and early-bird booking should be used to align clients to TCC business goals and to target the right clientele at the right time through creating office space awareness, evaluation during visits and on the actual lease time
- Design TCC conversation path
These could a through the use of inbound offers for converting visitors into potential leads using the following criteria;
They call clients to action through office images and texts that welcomes clients to rent company spaces.
Land Paging; creation of TCC page to direct clients upon acceptance of the campaign offers
Use of thank you page; these are the page used to inform prospective clients in delivering the advertised offers.
Use of follow-up emails with the advertised offer attached of attached for references.
- Measurement and the reporting of the campaign results
Track the campaign performance with metrics like client visits, through subsequent visits, becoming company contacts, and contacts becoming customers and long time clients.