Code of Ethics

Code of Ethics

 Codes of ethics are designated moralities that conduct business or an organization with honesty and integrity. The code of ethics outlines the goals of an organization and its competence. The abuse of these ethical codes exposes an expertise to extreme disciplinary actions or even a forced resignation from an organization. The codes of ethics are honesty, objectivity, proficiency, concealment, and skilled behavior. The media department code of ethics is vital because the writers, journalists, and content providers are obligated to the citizens rather than the organization they work for. Violation of the code of ethics in media is stereotyping, being bias, bootlegging, varying the truth, and disregarding personal privacy..

Ethics in public relations and advertising agencies are advocacy, honesty, specialized skills and knowledge, loyalty, and fairness. As a public relation expert one is supposed to treat all the clients and competitors with utmost fairness. They should also be uphold utmost faith and honesty to their clients who have entrusted them with the work. Advertising agencies on the hand also upholds their integrity by engaging in a fair competition with their competitors and not disparaging them by either tarnishing their reputation or circulation of false information (Russell, 2014). In this line of business, forms of unethical codes are misleading the public, airing offensive content and visual exaggeration.

Ethical codes in journalism and newspaper editing is an insight to the public. This is because journalists and newspaper editors are the overseers of the public and therefore they are not supposed to violate their obligation to the public (Russell, 2014). The codes of ethics in this line of duty are confidentiality and proficiency. Journalist are supposed to gather information that is factual and avoid stereotyping.

Roedrich Nietzsche a German philosophy argues that morality which has dominated over European culture emanated from Christianity. On the other hand the philosophers of the ancient times restored morality, Buddha established a religion and the Confucius renewed the morals and virtues (Brisson, 2016).

In conclusion, morality plays a major role in achieving the goals of an organization and a professional.

References

Brisson, L. (2016). Axial Breakthrough in Ancient Greece. New Considerations: Plato, Confucius, and the Buddha. Fudan Journal Of The Humanities And Social Sciences, 9(4), 555-564. doi: 10.1007/s40647-016-0152-9

Russell, N. (2014). Morals and the Media. Vancouver: UBC Press.

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